05|19|2008
Roxana Lissa is the President of RL Public Relations, a leading Hispanic Public Relations Firm based out of West Los Angeles. In a relatively short period of time, the company has established itself as a leader in the Hispanic marketing and Public Relations by serving clients like Pfizer, Verizon Wireless, Cover Girl, Heineken, Crest [...]
Tags: Creative entrepreneur, immigrant entrepreneur, RL Public Relations, RL Public Relations Heinekin, Roxana Lissa
Posted in 4entrepreneur Exclusive Interview, Creative entrepreneur | No Comments »
05|07|2008
It’s more than just ‘Livin’ la Vida Loca.’ To target the $20 billion Latino teen market you must speak the same language — and it’s not always Spanish.
By Ana Vargas
Traditionally, communicators and marketers have assumed their messages would reach young Latinos when they targeted all teens or the General Hispanic audience. That’s beginning to [...]
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Posted in latino youth market | 1 Comment »
03|11|2008
4entrepreneur is pleased to announce its first annual list of top 50 companies. Our team has searched through millions of websites and blogs to come up with the most relevant list. We have included some of the obvious players like Youtube and Facebook. But, we have also handpicked agencies like rlpublicrelations – the Los Angeles [...]
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Posted in 4entepreneur Top 50 | 2 Comments »
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