Archive for October, 2009

Kodak CMO Jeffrey Hayzlett on Social Media


4Entrepreneur interviews Jeffrey Hayzlett,  the innovative Chief Marketing Officer at Kodak who is revolutionizing the way corporate America is adapting social media and corporate entrepreneurship.

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Interview with Donna LeBlanc


Donna LeBlanc is a renowned  entrepreneurial therapist and the author of “The Passion Principle”
LeBlanc’s latest book, The Passion Principle, is based on her revolutionary psycho-spiritual approach to understanding and using personality signatures or styles to capture passion and purpose in life and work. The book and CD collection reveal so clearly the patterns and reactions [...]

Ten Critical Steps to writing a Business Plan


- Jay Maharjan (11.02.07, revised 12.08.08)
Starting a business is a major commitment that will consume 24/7 of your life with no end in sight. It is always good to know what you are getting into before you take the plunge. From my experience writing business plans for large and smallcompanies alike for the last 8 [...]

J.J. Abrams on Magic of Moviemaking


“As the Emmy-winning creator of the smart, addictive TV dramas Lost, Alias and Felicity, J.J. Abrams’ name looms large on the small screen. As the writer/director behind the blockbuster explode-a-thon Mission: Impossible III, the upcoming Cloverfield and the next Star Trek movie, these days Abrams also rules the big screen — bringing his eye for [...]

Time to re-evaluate your marketing strategy


By Jay Maharjan
I believe that marketing is more of a science that an art. Every entrepreneur should be on top of their marketing strategy. Here is a list of 10 tips to take charge of your campaign.

Prepare a formal marketing plan – i.e. if you don’t have one already. Regardless of the size of your [...]

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